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Author: VELOCE

How to Become a Social Media Fitness Influencer

How to Become a Social Media Fitness Influencer

Influencer Marketing
For those who aspire to do it, becoming a social media fitness influencer can be deeply gratifying. In the online spotlight, they drive new trends in health, fitness, diet, and exercise. Some gain thousands of followers, becoming fitness superstars and celebrities in their own right. What's more, it can be a legitimate career, as many have shown, earning influencers a significant income from product endorsements and brand promotion. If this sounds like it's for you, there are some steps you can take to become a successful social media fitness influencer. Let's discuss four of them. 1. Build a Plan You don't need to reinvent the wheel. Are there success stories that you can relate to and recreate? Who inspires you, and what are they doing that can be a model for your plan? Know...
9 Compelling Reasons Why You Should Adopt Lean Management

9 Compelling Reasons Why You Should Adopt Lean Management

Business
The aim of lean management techniques such as Hoshin planning is to create and drive small but incremental changes to business processes in order to increase the efficiency, quality and/or speed of a product. It’s a long-term strategy that’s far removed from the ‘quick fix’ mindset that defines other process management methods.  Lean management is hinged on a philosophy of continuous improvement. Continuous learning and improvement is especially important in today’s world, where a tiny difference between any two competing products can mean one of them losing a substantial proportion of market share. Here’s a look at the reasons every business should apply a lean management methodology. Improved Productivity Lean techniques automatically get rid of tasks that are of no value ...
What Is Influencer-Generated Content And Why Should You Use it?

What Is Influencer-Generated Content And Why Should You Use it?

Influencer Marketing
What Is Influencer-Generated Content And Why Should You Use it? You spend quite some time trying to find the perfect influencer. If you're smart and want to save both time and effort, you use Veloce Influencer directory to quickly filter and find hand-picked influencers that are suitable for your brand. You get in touch with them, agree on a deal and then set up the campaign. They make a post, you wait for the results, and then the campaign is over, right? Wrong! Should you just leave it at that and call the partnership quit? Absolutely not, because the truth is that there is more marketing juice to cram out of your partnership. In this article, I'll give you the answer to "What Is Influencer-Generated Content And Why Should You Use it?". Ready? Good, let's dig i...
6 Damaging Influencer Marketing Outreach Mistakes to Avoid

6 Damaging Influencer Marketing Outreach Mistakes to Avoid

Influencer Marketing
Are you struggling with getting influencers to respond to your outreach messages? Are you afraid they won't respond when you contact them? Is it frustrating when you contact countless social media influencers about a potential partnership and no-one responds? I know the feeling. It's bot time-consuming and tiresome. You've identified suitable influencers for your campaign, you've mass-emailed them, but still no response. Now what? Just like all other aspects of influencer marketing - such as influencer identification, campaign planning, and evaluation, having a plan and strategy of how you're going to reach out to the influencers is essential. This is because having one will save you a ton of time and energy. If you don't have a strategy and reach out to influencers in th...
CheapSSLShop Review | The Best SSL Certificate Provider

CheapSSLShop Review | The Best SSL Certificate Provider

Online Marketing
CheapSSLShop Review | The Best SSL Certificate Provider SSL certificate (Secured Sockets Layer)!!! You might have heard of this term.  Yes, it is now a prevalent idea in the online world. Even, Google is encouraging SSL certificate to rank high in search engine. Since then, many enterprises and website holders are approaching to SSL certificate to take care of their customers over the web. Importance of SSL Certificate? Online transactions are widespread nowadays. Users enter all confidential information i.e. credit card number, password, bank account number etc. for online transactions. Cyber-criminals are like hawks ready to attack your computers to get these details and take undue advantage of it. But if these details are in an encrypted format, it becomes difficult for the hack...
Infographic: Making Cold Sales Email Work with Social Proof

Infographic: Making Cold Sales Email Work with Social Proof

Business
Sending out quick sales emails typically doesn't work out for most sales teams. When you blast out cold sales email, only about 2-5% of people respond with interest. This happens because people don't have a personal connection with you. They don't know who you are, so they'd rather kick you to the curb than listen to what you have to say.  Sending cold emails to the trash bin is very common in the sales industry. One way around this large speed bump that everyone hits is to build social status or social proof.  Let's face it, apathy is every salesperson's worst nightmare. But creating social connections will help put the apathy to bed because it will show potential customers that the people, they can connect with your product or service. It's called "social proof."  And, there are...
Top Free Keyword research tools to Boost your SEO!

Top Free Keyword research tools to Boost your SEO!

SEO
Do you struggle with finding keywords that your customers are searching for? Are you looking for free keyword research tools? It’s no secret that search engine marketing plays a vital role in digital marketing. Every day, you search for things you are looking at on search engines, and those results that are presented at the top are found. And those that aren’t simply do not get found. Safe to say, if your website is not to be found at the top of the search results that your customers are searching for, you’re missing out valuable customers. Best of all is that having your website displayed at the top does not cost a thing if you focus on the organic search results. You only need to make sure that your website is ranking for the keywords that your customers are searching for. This bring...
How Much Does Influencer Marketing Cost?

How Much Does Influencer Marketing Cost?

Influencer Marketing
How much does influencer marketing cost? It is of the utmost importance that both brands and influencers know and understand the cost of social media. The cost of influencer marketing is predicated on the partnership between brands and influencers. This means how much the influencers charge to work with brands, and how much brands are willing to pay for the influencer partnerships, respectively. In fact, pricing and cost are one of the problems that most brands and influencers encounter when entering the influencer industry. Influencers can charge anything from a few thousand per post up to several million, and the great spread across influencer variation does not make things easier. During my years in the industry I have learned a few things when it comes to the factors that affe...
5 KILLER Tips to Become a Social Media Influencer

5 KILLER Tips to Become a Social Media Influencer

Influencer Marketing
Do you aspire to become a social media influencer? Do you want to join the big league and become a major influencer and a go-to-leader in your industry? Chances are, there are several other influencers in your space that are dominating the industry and that you are looking up to. But how can you replicate their success and ultimately surpass them? In this article, we'll reverse-engineer the top influencers to understand how they have come to the place where they are now and see how you as a micro-influencer can replicate their success. These tips apply to anyone and any industry 1. Establish a theme and stick to it Being an influencer means being unique and going your own path. If you look at the top influencers, you'll be able to mention a few things that all define them ...
9 Effective Tips to Motivate Your Employees

9 Effective Tips to Motivate Your Employees

Business
How do you motivate your employees? Having motivated employees is important for many reasons, including building a great culture, having your employees stick around, and of course for performance. In this article, we share our top ways to motivate your employees. Motivation Motivation is what makes a person perform a task. Different people have various reasons due to which they work. Usually, the basic necessity and the reason to work is to earn. Getting the salary is what keeps a person willing and motivated to work. Some people work for their satisfaction, whereas some work to develop or gain experience. It varies from one employee to another. A person’s needs and behavior are two main factors that define the reason for their motivation. Why is it required? Motivation is required to ...
How to Start a Business in University

How to Start a Business in University

Business
Starting a business in university is one of the best ideas you can come with. This is because life in the university, despite the numerous challenges, comes with a lot of free time, a few commitments, and an array of resources and companies to appeal to design with the aim of supporting young potential entrepreneurs. However, some students do not see this as an ideal choice to embrace as they believe they need to spend and enjoy their campus lives. Other students, on the other hand, do not know the type of business, to begin with. Well, if you are one of these students, you do not have to worry about anything. You can always seek professional help from a trustworthy and reliable custom essay writing service.  These services have professionals who can provide you with business ideas you c...
How to Write an Engaging About Me Page for Your Small Business

How to Write an Engaging About Me Page for Your Small Business

Business
What can be more exciting than starting your small business to do what you are passionate about? It feels like the beginning of a great path to success and reward. However, to give a quick start to your venture and attain new clientele, you need to tell the world about your business in a unique and engaging way. About us page content matters since it provides the first impression about you and your business. Moreover, this page has the potential to convert your visitors into customers, so your choice what to write about is really important. The words you place on the about us page should be interesting and impactful. If you succeed in writing it, you will likely to attract new customers. In this article, we offer several tips that can help you stand out from the crowd with your about us...
Influencer outreach: How to Successfully Reach out to Influencers

Influencer outreach: How to Successfully Reach out to Influencers

Influencer Marketing
Okay, so you've completed the first step of the influencer campaign: identifying relevant influencers for your campaign. Maybe you've found these influencers through regular manual search, or maybe you have used an influencer directory. A study found that marketers idetnify that the single biggest challenge of influencer marketing is finding relevant and suitable influencers for a campaign. But what about when you have found them? The next step is reaching out to them and ultimately agreeing on a partnership. But you will be surprised at how difficult this task can be.   You probably already know that influencer marketing is among the most powerful and effective ways to market your brand, so I won't be going on and on about its benefits. But remember that nothing worth hav...
The Millennials’ Guide to Building a Career

The Millennials’ Guide to Building a Career

Business
How many times have you heard that “Do what you love, and you’ll never work a day in your life” quote? Millions, I suppose.  And, you know what? It sucks.  Sorry, Confucius (Mark Twain, or any immensely wise and popular thinker who came up with this piece of advice.)  It just doesn’t work in the world we live in.  The American Dream doesn’t equal the white picket fence anymore. The days when the holy trinity of a stable job that you’ll be stuck in for the rest of your life, a happy family with a dog, and a big house are long gone and Millennials have reinvented this concept, though perhaps not deliberately. The 2008 financial crisis played its part in their reluctance to follow the steps of their parents. They play by different rules and here are a couple of career-buildi...
Influencer Marketing: 5 Powerful Tips to Success

Influencer Marketing: 5 Powerful Tips to Success

Influencer Marketing
Influencer marketing is not a walk in the park. There are several key components that have to be mixed into the recipe, together with a bunch of spices and herbs. Succeeding with influencer marketing can be difficult, but it is also extremely rewarding when you get it right. With a social media marketing strategy on hand, you are planning for success, while also making it easier to execute what needs to be d0ne when setting up your influencer marketing strategy. Now, in this article, we won't tell you how to write an influencer marketing strategy, however, we will provide you with 5 steps that are incredibly important, and that you definitely need to have in mind when creating your strategy. Being aware of the challenges and obstacles that you may face is the key to avoiding them,...
Why Influencer Marketing Has Become A Core Marketing Tactic

Why Influencer Marketing Has Become A Core Marketing Tactic

Influencer Marketing
Influencer marketing is not as modern a concept as you might think. In ancient Rome, gladiators were often paid to endorse products before they started fighting in the arena. Looking back, it seems like savvy marketers have always known the value of celebrity endorsements.  In modern times, however, influencer marketing doesn’t depend solely on a person’s celebrity status. Social media and other online channels have made it possible for us to create an entirely different breed of influencers.  In this post, we will discuss how influencer marketing has evolved into one of the most central marketing tactics today.  The Start of Modern Influencer Marketing Over the centuries, famous sports stars, singers, and actors have continued with the practice of publicly endorsing products and b...
How to Create a Dominating Influencer Marketing Strategy

How to Create a Dominating Influencer Marketing Strategy

Influencer Marketing
Want to create a kick-ass influencer marketing strategy? If you’re up-to-date with the marketing industry and the current state of the internet and digital marketing, you can’t help but have come across influencer marketing. In fact, that’s probably why you’re here. Influencer marketing has shown to be tremendously powerful in marketing because people’s bullshit detectors are more fine-tuned than ever, and rather than looking at billboards along the road, or carefully consuming the television advertisement once it goes on, we turn to our inspirations and the people we look up to on social media, so we can get tips, ideas, and advice. The individuals we are turning to on social media are influencers. Since people look up to influencers, and carefully listens to what they have to...
How to Win Over Your Competitors With Influencer Marketing

How to Win Over Your Competitors With Influencer Marketing

Influencer Marketing
Social media has proven to be one of the best ways to communicate with many people simultaneously in this era. But with the increased usage of social media also comes increased competition for standing out and being heard. If you are looking for new marketing methods that allow you to cut through the noise, stand out from the crowd, and win over your competitors, you are at the right place. In this article, we will go through 6 effective influencer marketing strategies that will help you succeed with influencer marketing and dominate within your industry. This means leveraging the power of social media and using a tool which allows you to stand out from the crowd and reach your target audience. What is influencer marketing? Let's just briefly cover the foundations of influenc...
Micro-influencer marketing: A Complete Guide

Micro-influencer marketing: A Complete Guide

Influencer Marketing
What is Influencer Marketing? Using famous and influential individual in marketing as a company is nothing new.  Companies have since the 40s and 50s started to understand the power and importance of association with famous and influential individuals. As such, companies have associated their brands with influential people, industry leaders, and celebrities that people look up to, in order to leverage the trust and audiences these people have. For almost as long as marketing has existed, celebrities have been able to make money by letting their person adorn cereal packages, billboards, commercials, and other media. What is new with Influencer marketing, however, is that social media has given it completely new preconditions. Both for marketers and influencers. Influencer market...
What is the Difference Between an Influencer and an Ambassador?

What is the Difference Between an Influencer and an Ambassador?

Influencer Marketing
What is the difference between an influencer and an ambassador? You probably already know what an influencer is. While scrolling social media, you will notice the term is being used frequently, and it has quickly become a term that both news sites and bloggers alike use to describe influential individuals on social media with a large following and audience. But while you may know the word influencer, and know a bit about what they do, do you know the difference between an influencer and an ambassador? In order to be able to describe the difference between the two, let's start by defining and explaining what a social media influencer is. What is an influencer? Related: Complete guide to what is influencer marketing An influencer is a person who works to promote the brand's pro...