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Online Marketing

The Best Shopify Tools for 2019

The Best Shopify Tools for 2019

Online Marketing
If you're starting an e-commerce business, you're probably at least considering Shopify, the most powerful and popular e-commerce platform available today. If you're already on Shopify, you know how easy it is to get going on this platform. What you may not realize is that many other partners provide numerous tools that can integrate and work alongside of Shopify, making the platform even more powerful and customized for your particular needs. Here are some of the best Shopify tools: 1. Omnisend Omnisend is the top-rated email marketing platform available from the Shopify App Store. It's easy to see why because this app helps you focus on omnichannel marketing automation. That means you have the ability to build your email lists, test the effectiveness of subject lines and con...
Digital Marketing Industry Continues to Boom

Digital Marketing Industry Continues to Boom

Online Marketing
With nearly 55% of the world's total population now active online and 1.92 billion people expected to use their internet connection to purchase something in 2019, the growth of the digital marketing sector doesn't look set to slow down any time soon. Furthermore, the flexible nature and increasing demand of the industry continues to render it a smart career choice. Whether it's a business built around social media engagement, an agency specializing in online ad spaces, or anything in between, a career in the digital marketing industry is undoubtedly fertile with a number of attractive benefits. Advantage of the Digital Sales Gap Though global societies have become ever increasingly connected through the world wide web and the youngest members of the adult population have never known ...
Effective Ways Video Technology Can Help Your Online Business

Effective Ways Video Technology Can Help Your Online Business

Business, Online Marketing
The latest video technologies allow companies to interact with a wide range of audiences, like never before. Are you finding it difficult to communicate effectively online? If so, you should consider using the latest video technologies to solve this problem. The latest video technologies allow companies to interact with a wide range of audiences, like never before. Below are some of the most effective ways video technology can help your online business. Create a Greeting Video A greeting video is a perfect solution if you want to introduce yourself, your business and the products and services you have to offer to other people. A short video can help to break down many of the barriers that exist between you and your audience, which is not always easy to do online. Your greeting video ...
Checking Controls: Are You Optimizing Your Marketing Process?

Checking Controls: Are You Optimizing Your Marketing Process?

Online Marketing
To optimize your marketing process and ensure it is as effective as it can be, take these small steps in revisiting your procedures. After a while, marketing becomes a well-oiled machine. You have your strategy in place, you get comfortable with your tasks and your processes seem to run themselves. However, settling too far into autopilot can be devastating to your efforts. That's why it's essential to check back on how you're approaching the marketing game. Examining if your process is working can help you adjust pieces of your plan. Approaching just fragments of your strategy allows you to revamp certain aspects without starting from scratch.  To optimize your marketing process and ensure it's as effective as it can be, take these small steps in revisting your procedures....
5 Reasons Los Angeles is the Online Marketing Capital of the U.S.

5 Reasons Los Angeles is the Online Marketing Capital of the U.S.

Entrepreneur & Lifestyle, Online Marketing
Los Angeles is known for many things, and online marketing has quickly become the newest feather in the diverse city’s cap. Los Angeles is known for many things, and online marketing has quickly become the newest feather in the diverse city’s cap. Not only is Los Angeles the second most populated city in the US, but it is a sprawling metropolis. Rather than being more compact like NYC, the City of Angels requires lots of driving. This makes it a rather attractive market for car companies, and everything that is involved with the automotive market. With over six million registered vehicles in LA, having systems for getting rid of junk cars in Southern California is critical to maintaining the surrounding environment as clean as possible. Sure, big players in the online marketin...
Developing Mobile Apps For Your Marketing Strategy

Developing Mobile Apps For Your Marketing Strategy

Online Marketing
The number of desktop users has reduced significantly in recent years giving way to mobile devices. 90% of the time spent by consumers on their mobile devices is on apps. Thus today mobile applications dominate the ways in which people consume digital information and your marketing efforts should take this into consideration.  As web applications are no longer sufficient to run a business successfully mobile app as a marketing tool seems to be the right choice for your marketing strategy. IOS application development services will be of help when it comes to the design of the consumer-centric application to market your goods or services. Developing a perfect application is a tightrope walk. A successful app is an excellent combination of what a consumer needs, business goals, and techno...
6 Essential Digital Marketing Strategies Still Ignored By Experts

6 Essential Digital Marketing Strategies Still Ignored By Experts

Online Marketing
In this millennia, an estimated 51% of people have access or at least have used the internet. While roughly 61% of humans globally own or use mobile phones. Some might consider this era as the “digital age” because the number of digital devices with the ways of accessing it has significantly increased. During the 90’s and early 2000s, various digital mediums were best put to use by the application of different advertisements and marketing. However, these days, digital marketing strategies are needed by those who are using the internet in promoting what they do and have on the web. The use of digital marketing is at its all-time high due to the constant use of social media and other internet outlets. Not incorporating this very proficient style of marketing could lead you...
Dynamic Edge Hosting Solutions: How to Create Great Projects on the Internet

Dynamic Edge Hosting Solutions: How to Create Great Projects on the Internet

Online Marketing
If you want to create great projects on the internet, Dynamic Edge might be for you. The Veloce International team had the opportunity to try Dynamic Edge's hosting solutions and will share some of the features of Dynamic Edge hosting in this article. As a business owner, you stand in front of challenges every single day. One of those challenges for business owners is their website. Websites are getting a bigger and bigger importance for businesses today. In fact, for many businesses, their website plays a central role in their business model. At the same time, there are many different challenges and things to keep in mind when it comes to managing a website. If your website isn't working the way it should, you can be sure that you will lose customers, and therefore, it is crucial th...
10 Simple Tips to Boost Your Content Shares

10 Simple Tips to Boost Your Content Shares

Online Marketing
Let’s face it. A great deal of content published on the web remains without attention when it comes to comments, likes, links, and especially shares. Why is it so? Statistics show that the average person is exposed to around 5,000 ads and brands daily. As a result, getting someone to notice and share your post is a tricky task. What does it mean? You have to create indeed valuable content to stand out from the rest. Improving the social share statistics is a complicated process that requires not only skills but also patience. Although there is no precise formula for success, a proper combination of high-quality content and appropriate content marketing strategy might help. Here are some tips for you to consider: 1. Add social media share buttons   (Taken from https://w...
How To Build A Website That Grabs The User’s Attention

How To Build A Website That Grabs The User’s Attention

Online Marketing, SEO
Having a website is the best way to advertise, get the attention of potential customers, and be available 24 hours a day. The average person goes online to check their social media and look for products, services, and information over 20 times a day. That is a higher average than any other entertainment medium, or advertisement service can offer your business.  With over 1.5 billion websites out there on the internet, it is more important than ever before to have one that grabs the viewer's attention and holds it long enough to get your message across. Here are the ways that you can ensure your website has the best chance of being seen by the biggest percentage of internet users. Concentrate On Search Engine Optimisation What is the point of having a website if it isn’t in the top...
7 CRO Tips to Get More from Your Traffic

7 CRO Tips to Get More from Your Traffic

Online Marketing
If one of your landing pages, or your website in general, is getting a lot of traction lately, but the traffic isn’t converting into leads or sales, there’s no reason to panic. But it could be a sign that you need to be taking conversion rate optimization seriously and start looking for solutions. Unless you address your conversion issues, all that good traffic will be going down the drain and your efforts will be in vain. And if you really want to turn your conversion rates around, you’ll have to consider doing more than some simple A/B testing or trying different button colors. Here are a few essential CRO tips that will help you maximize your traffic. Take a Look at the Competition If you notice that one of your competitors is doing particularly well, it would be wise to look at w...
3 Ways to Record and Save Video Calls on Skype

3 Ways to Record and Save Video Calls on Skype

Online Marketing
Having the ability to record and save your Skype video calls can be very useful. Not only will it let you save personal calls with friends and family, but you could use it to save any important business meetings or work conversations that you may have on the platform. The best part is that there are actually three types of ways that you can record and save video calls on Skype nowadays – so you can choose which one you find most convenient: Skype’s built-in call recording feature In Skype version 8 a built-in call recording feature was introduced to the platform, allowing users to record and save video calls without third-party software. That makes it a convenient option that also benefits from being easy to use. Essentially you can use the feature while you’re on any...
11 Tips To Create a Landing Page For Your Influencer Campaign [Infographic]

11 Tips To Create a Landing Page For Your Influencer Campaign [Infographic]

Influencer Marketing, Online Marketing
The growth of Influencer Marketing in recent times has been tremendous. It is an excellent marketing strategy that helps drive more referral traffic and sales. It helps increase brand awareness and helps you reach a wider audience. More importantly, it is a cost-effective marketing strategy that helps boost SEO, while providing greater value to your target audience. Influencer Marketing is the fastest online customer acquisition method as individuals are likely to trust influencers when they make a product recommendation. But, how do you measure the success of your influencer campaign? What are some of the tactics to track ROI and customer engagement? Well, there are many ways to track and measure the ROI of your influencer marketing efforts. The most common being customized referral li...
How to Improve Your Content with CopyWritely Content Optimisation Software

How to Improve Your Content with CopyWritely Content Optimisation Software

Online Marketing, SEO
How to improve your content with CopyWritely Content Optimisation Software As a digital marketer, content is everything. Marketing hacks and tricks are great for boosting the results of an existing campaign, but what lays the foundation for all successful marketing campaigns is the content. Content lays the foundation for a successful marketing campaign. In fact, content is a prerequisite for a successful marketing campaign. It doesn’t matter what you do, or what your strategy includes if you don’t have kick-ass content. Far too many marketers start in the wrong end and put all their focus on the wrong things. Content comes in all shapes and forms, but for marketing, the two most common are written content and visual content. When working with SEO (which you should if you are a ma...
Strategies and Types of SEO Marketing

Strategies and Types of SEO Marketing

Online Marketing, SEO
SEO is an important aspect in an online marketing strategy because it is responsible for getting the visibility of a website to a higher position and keep it above all your competitors. With the effective SEO marketing, one can Increase website visibility, user traffic, conversion rate and return on investment. As part of any digital marketing strategy, Web Marketing 123 - Types of SEO is essential to take your business to customers through online platforms. Effective marketing demands it. But what is the optimization of a search engine? A collection of tools and professional practices that help your website get a better score on search engine results, which generates more traffic to your site and, potential for business growth. Network Marketing Optimization Network Marketing is ...
Common Mistakes For Seller In Amazon Marketplace and FBA Product Research

Common Mistakes For Seller In Amazon Marketplace and FBA Product Research

Online Marketing, Tips & tricks
Although selling at Amazon FBA is not about space science, it really is something that has its degree of complexity and also meets many rules to pay attention to, but with practice can be mastered to perfection. In the continuous years, I have been experimenting and generating income in this platform, consistently and permanently. I have accumulated knowledge of a great number of details that I have decided to share with the Journal Review - Amazon FBA Research to fulfill salespeople objectives and make the most of the potential market of approximately 240 million active buyers represented by Amazon. The mistake done by Amazon FBA sellers are sometimes a bit obvious, in which equally we all fail at least once in our career to become successful sellers. The common mistakes of Amazon ...
10 Incredible Content Writing Tools for Powerful Marketing

10 Incredible Content Writing Tools for Powerful Marketing

Online Marketing
Great marketing is the result of tested strategies, failures, optimizations, and consistency. Every contemporary business is now promoting its offers through content. The content’s form varies – videos, online blogs, newspaper ads, TV ads, huge street billboards, and so on. On average, about 60% of marketers create one or more pieces of content each day. If you think this thoroughly, you’ll understand that content is the single most important element of a marketing strategy. Without it, brands wouldn’t be able to communicate their message, engage with their customers, or showcase their product’s benefits. Regardless of your business type, your content marketing game should rock, meaning that you should develop a content strategy that differentiates your brand from the rest. Info...
5 Powerful Tips to Write More Engaging Content

5 Powerful Tips to Write More Engaging Content

Online Marketing
Running a blog can be challenging to say the least. You’re expected to write on a regular basis, and not only that but you’re also expected to produce amazing, high-quality content. Of course, not everyone is born a writer, and developing good blogging skills takes time and energy. When starting out, no-one is an expert at writing, but over time, you improve and start writing more quality blog posts that effectively grasp your audience’s attention and gets them engaged in your copy. But what is is the make a great blog post.. well, great? And what is the recipe for creating amazing blog posts every time? In this article, we share 5 tips to write more engaging content that keeps your audience glued to your post, and makes them enticed to read more. But before we dig in...
5 Amazing Hacks To Grow Your Online Business

5 Amazing Hacks To Grow Your Online Business

Business, Online Marketing
The growth of your online business is connected to everything online. Your online presence, your website traffic, how people perceive you online, etc. is all that will take your business to the next level. We have penned down some growth hacks for your online business that you will find useful. 1. Web Design Online business is all about your online reputation. If your customers find it easy to navigate through your site and shop your products, they will come back again and again. If your website is too complicated and the design is not really good, visitors may not even shop from you, let alone come back. You can take help for any good web design agency in this regard. 2. Build Your Brand The first thing which is essential for any business is a brand name. You need to build your br...
10 Essential Marketing Automation Best Practices for Your e-commerce Site

10 Essential Marketing Automation Best Practices for Your e-commerce Site

Online Marketing
E-commerce sites are the order of the day. The competition is huge and the number of new sites getting started every other day is phenomenal. The reason for this outburst is the increased reception and acceptance of people towards these e-commerce sites. More and more people have started to place their trust in them and buy products, including the ones who need heavy investments. A recent survey suggests that nowadays people find it more convenient to sit within the comforts of their home and have a vast line of options displayed before them so that they can choose and buy what they like. Incidentally, the boom has not been restricted towards the customer side only. If it were so, due to the increased amount of traffic, the websites would crash as they would not be able to bear a...