Social Media Marketing

Sep102017 by VELOCENo Comments

5 Social Media Tactics Your Competitors are Using (And How to Use Them)

5 Social Media Tactics Your Competitors are Using (And How to Use Them) (adsbygoogle = window.adsbygoogle || []).push({}); They say you should learn from those who are better than you. And that is completely true. Even if you don't think your competitors are better than you, there's always things they are better than you at, and that you can learn from. Whether you want to admit it or not. Creating a successful social media strategy is difficult. There's no doubt about it. That's because there are so many things that goes into one. Content creating, caption writing, customer interaction, customer service, and so on. One person don't know everything, but every person knows something. The beauty about looking at your competitors' social media strategies i...

Sep92017 by VELOCENo Comments

4 Tips to Creating Social Media Contests That Boost Sales

Social Media, Social Media Marketing

4 Tips to Creating Social Media Contests That Boost Sales (adsbygoogle = window.adsbygoogle || []).push({}); Contests on social media have a tremendous marketing power. Execute them correctly and you'll generate results that only cost a fraction of what the price for them is. With clever contests, you'll both increase brand-awareness, and drive people into your sales funnel. In this article, I'm providing you with my favourite 4 Tips to Creating Social Media Contests that boost sales. 1. Create contests that appeal your target audience The reason you run contests is to reach more people, build brand awareness, build an audience, and attract new customers. Right? Well, this can only be done successfully if you reach the people who matter to your brand. You c...

Sep82017 by VELOCENo Comments

4 Things Large Brands Can Teach Us about Social Media Marketing

Social Media Marketing

4 Things Large Brands Can Teach Us about Social Media Marketing When you compare yourself to the world-leading brands, don't you feel hopeless? They spend millions on ads and resources to create campaigns that get instant traction and reach millions of people. Resources that most brands don't have. There's no way in hell we can replicate their marketing results! But one thing we cannot forget is that these companies also started from the ground up at one point. Without millions to spend on ads. They didn't have millions lying around at their disposal. Sure, their marketing spend might have increased dramatically since starting out, however, there are principles in marketing that are true no matter if you have $2,000 or $2,000,000 to spend. In big brands' social med...

Sep52017 by VELOCENo Comments

How To Implement Video in Your Social Media Marketing Strategy

How-To, Social Media Marketing

How To Implement Video in Your Social Media Marketing Strategy (adsbygoogle = window.adsbygoogle || []).push({}); Video is one of the most powerful forms of content you can put out on social media. 90% of the information transmitted to the brain is visual. What's more, visuals are processed 60,000 times faster in the brain than text. What about a video which has been shot with 60 frames per seconds? Inevitably, it will be a completely different story as opposed to sharing a single photo on your social media. Or even just plain text. In this article, we're looking deeper into the world of video content and how you can implement it into your social media strategy. Why use video in social media marketing? The statistics speak clearly about video content and it...

Sep42017 by VELOCENo Comments

How to Boost Sales of Things That Aren’t Selling With Social Media

How-To, Social Media, Social Media Marketing

How to Boost Sales of Things That Aren't Selling With Social Media (adsbygoogle = window.adsbygoogle || []).push({}); Have products that doesn't sell? Want to promote them and start getting sales on them? Luckily, getting traction for products that doesn't sell well isn't a difficult task. Social media has time and time over shown the tremendous results. In fact, a report from Social Media Examiner found that 43% of businesses are seeing an increase in sales from social media. And that's just one of the many benefits of social media. There are of course other factors that ultimately lead to a sale such as brand awareness and increased traffic, but these are more difficult to measure. That's also why they tend to be forgotten when talking about the power of so...

Aug302017 by VELOCENo Comments

7 Common Social media Marketing Mistakes (And How to Fix Them)

Social Media Marketing

7 Common Social media Marketing Mistakes (And How to Fix Them) (adsbygoogle = window.adsbygoogle || []).push({}); Social media is a powerful marketing tool. It's so powerful that I don't need to introduce its benefits, because everyone already knows about them. Unfortunately though, you will make mistakes. And those mistakes will be costly for your brand. Fortunately, preventing them from happening is easy, and most of the time, it's as simple as being aware of the mistakes you are making. In this article, we're looking at 5 Common Social media Marketing Mistakes (And How to Fix Them) 1. Not responding to comments Every time I see brands on social media who aren't responding to their audience's comments, I drop a tear, because I know that they're missing out o...

Aug282017 by VELOCENo Comments

4 Social Media Metrics your Brand is Forgetting About (And Why They’re Important)

Social Media, Social Media Marketing

4 Social Media Metrics your Brand is Forgetting About (And Why They're Important) (adsbygoogle = window.adsbygoogle || []).push({}); When talking about social media and the ROI it generates, brands tend to stop at the most obvious obvious metric: "How much does social media increase our sales?" and "How much will social media make us in exact dollars?" Unfortunately, this means neglecting many highly important metrics - thus preventing you from seeing the true marketing power of social media. What this also does is it makes you only looking at the short-term results social media is generating. Sure, metrics such as brand awareness and trust-building eventually leads to more sales. But those often happen long after the social media ROI evaluation is done. L...

Aug202017 by VELOCENo Comments

How to Future Proof Your Social Media Marketing Strategy For 2020

How-To, Social Media Marketing

How to Future Proof Your Social Media Marketing Strategy For 2018 (adsbygoogle = window.adsbygoogle || []).push({}); Nothing lasts forever. In business, this is particularly accurate, because one day you can be hot, and the next day struck by a social media storm and bad press. Social media is extremely quickly evolving, and if you aren't on top of the latest trends and tactics, you'll be out quicker than you came. In fact, social media is so quickly evolving, that in order to remain relevant, you need to update your social media strategy on a regular basis. As a business, you can't afford to risk it all on something that might be completely out of date tomorrow. Predicting the future is hard, especially in this fast-paced tech savvy world we live in. No matt...

Aug132017 by VELOCENo Comments

30 Instagram Tips That Will Boost Your Instagram Marketing (True and Tested)

Instagram, Social Media Marketing

30 Instagram Tips That Will Boost Your Instagram Marketing (True and Tested) (adsbygoogle = window.adsbygoogle || []).push({}); Are you looking to boost your Instagram marketing results, grow your followers, increase engagement, and strengthen your presence on the platform? Good. Then you're in the right place. Instagram is a tremendously powerful marketing source, but its true powers can only be seen when you have a strong strategy and make all the right actions. In this article, I'll, therefore, present you with 3o true and tested Instagram Tips That Will Boost Your Instagram Marketing. All of which are true and tested personally by me, and have helped me grow 600K followers on the platform. Let's dig right in! 1. Always use hashtags It feels like this point i...

Aug102017 by VELOCENo Comments

5 Things Business Owners Need to Know About Social Media Marketing

Social Media Marketing

5 Things Business Owners Need to Know About Social Media Marketing (adsbygoogle = window.adsbygoogle || []).push({}); Social media has an immense marketing power for businesses, but to take advantage of that power, it's important to know just how to use the tool. In worst cases, using social media the wrong way can have negative effects on your business - but as long as you are aware of the do's and the dont's you can be calm. That social media has a lot of marketing power isn't exactly a secret, but to those who are still hesitant, here are some statistics: In 2015 Facebook influenced 52 percent of consumers’ online and offline purchases, up from 36 per cent in 2014. 51% of smartphone users have discovered a new company or product when conducting a search on the...

Aug92017 by VELOCENo Comments

How to Improve Your Retention Rate With Social Media

Social Media, Social Media Marketing

How to Improve Your Retention Rate With Social Media (adsbygoogle = window.adsbygoogle || []).push({}); Are you using social media to engage with your audience and build relationships with them? Social media is a powerful tool when it comes to building and strengthening your relationships with your customers. If you know how to use it correctly, you can vastly deepen your connections with your audience and make them come back for more. Not only can you make your audience become so drawn to your brand that they will come back time and time over, but you can also make your existing customers become returning customers and loyal supporters of your brand. In this article, I'll give you effective tips on How to Improve Your Retention Rate With Social Media. Many bran...

Aug72017 by VELOCENo Comments

How To Dramatically Improve Your Social Media Results in 5 Simple Steps

How-To, Social Media Marketing

How To Dramatically Improve Your Social Media Results in 5 Simple Steps (adsbygoogle = window.adsbygoogle || []).push({}); In order to improve your results, in the long run, it's not enough to simply bump up your ad budget - even though that can be helpful short term. To improve your results quickly - and get them to stay there, you need to make some tweaks and changes to your current social media strategy, and to achieve results, there are some key pointers you need to know about- and follow: Always provide value Provide more than you promote. (80/20 rule should be followed) Engage and listen to your audience 1. Post at least once a day (and find the ultimate number of posts) No matter which social media expert you ask, you need to post somethin...

Aug52017 by VELOCENo Comments

Generate More Sales on Social Media Using These 5 Tricks

Social Media Marketing

Generate More Sales on Social Media Using These 5 Tricks (adsbygoogle = window.adsbygoogle || []).push({}); Are your social media efforts generating any sales? In the hunt of the tricks that can help you do so? You're in the right spot. Social media has the power of generating quite remarkable results in terms of sales. In fact, a study found that 78.6% of sales people who are using social media to sell out performed those who weren’t using social media. That's not all. When talking about exceeding sales quota by more than 10%, social media users were 23% more successful than their non-social media peers. What's more is that over 40% of correspondents said they’ve closed between two and five deals as a result of social media. Quite impressive. ...

Aug32017 by VELOCENo Comments

4 Things Every Marketer Must Know and Follow on Social Media

Social Media, Social Media Marketing, Tips & tricks

4 Things Every Marketer Must Know and Follow on Social Media For marketers, social media is a never ending learning game. One can never master social media because there's always something to learn. When it comes to staying up to date with new trends, social media is an even tougher task. Social media is constantly changing, whether it is new algorithms or new features, not having an up-to-date strategy or up-to-date information, you might just end up being surpassed by your competitors. Or even worse, spend your time and effort on methods that do not longer work - or even harms your brand. If you compare it with SEO, it can end up like the keyword stuffing method after Google's update Penguin. One day you were dominating your rankings, and the next day... well, you see f...

Jul262017 by VELOCENo Comments

7 Clever Ways To Improve Your Brand’s Social Media Engagement

Social Media, Social Media Marketing

7 Clever Ways To Improve Your Brand's Social Media Engagement (adsbygoogle = window.adsbygoogle || []).push({}); Social media is not about having a large following. The marketing results of your social media efforts are seen and generated when your audience engages with your brand, and thus builds their trust in you. In addition to that, it is only when you get your audience engage that you get an opportunity to make an impact on them in an effective way. In this article, we'll provide you with 7 Clever Ways To Improve Your Brands Social Media Engagement. 7 Clever Ways To Improve Your Brands Social Media Engagement 1. Reward Your Fans/Followers Your followers spend a lot of time engaging with your posts and brand on social media, so the least you can do is show your a...

Jul232017 by VELOCE2 Comments

5 Powerful Tips To Dominate Instagram Marketing

Instagram, Social Media Marketing

5 Powerful Tips To Dominate Instagram Marketing (adsbygoogle = window.adsbygoogle || []).push({}); Instagram is a tremendous tool for marketing. But only if you know how to use it correctly. Anyone can set up an Instagram account and soon after get some results from it, but only those who fine-tune their strategy and use it in the best way possible will be able to reach their true potential. Before we begin, let's look at some statistics to learn just how powerful Instagram really is. Instagram currently boasts over 700 million active users. Now, obviously, you won't be able to reach all of them, but seeing that Instagram have so many users, you'll most likely be able to find individuals in your target audience on the platform. More than 80 million photos are being...

Jul202017 by VELOCENo Comments

5 Effective Ways to Reach Your Customers on Social Media

Social Media, Social Media Marketing

5 Effective Ways to Reach Your Customers on Social Media (adsbygoogle = window.adsbygoogle || []).push({}); No matter if you're completely new to social media or if you've been in the industry for years, finding and reaching your customers on social media is hard. Firstly, you have to identify your customers. Who are they? What habits do they have? What interests? Assuming you've already done that, you now know at least a little bit about your customers and their habits. This will let you find them on social media more easily. Reaching your customers on social media does not only include finding them. It also includes reaching them in an interesting and appealing way so that they become interested in learning more about your brand. Also, as your existing custome...

Jul112017 by VELOCENo Comments

How To Post on Social Media to Make Sales

How-To, Social Media Marketing

How To Post on Social Media to Make Sales (adsbygoogle = window.adsbygoogle || []).push({}); Getting sales on social media is like making a cake. Without the proper ingredients, you won't have a cake - or in this case a sale. Thankfully, social media has the power to create all those important ingredients as long as you know how to use it correctly. If you don't know the recipe, it's quite simple, but we'll go more into detail later on in this article. However, the two key ingredients are trust and credibility. If nobody trust you, and you come off as not trustworthy on social media, there's a big chance you are scaring away all potential customers. In this article, we'll be teaching you How To Post on Social Media to Make Sales by getting more interest and e...

Jul102017 by VELOCENo Comments

Top 5 Do’s and Don’ts For a Successful Social Media Marketing

Social Media Marketing

Top 5 Do's and Don'ts For a Successful Social Media Marketing (adsbygoogle = window.adsbygoogle || []).push({}); Marketers' and brands' main objectives with social media is to build strong relationships with their target audience, while also building trust, credibility, and reputation. All of these things ultimately lead to increased sales. But to do so, brands need to share high-quality posts, that are relevant to their niche - consistently. When using social media for marketing, there are a lot of things to think about. For example how you should engage with your audience. There are also other things you need to know about, for example, things that you shouldn't do - more specifically avoid, for a successful social media marketing campaign. These can be common, small m...

Jul82017 by VELOCENo Comments

Facebook or Instagram: Which Platform is Best For Marketing?

Facebook, Instagram, Social Media Marketing

Facebook or Instagram: Which Platform is Best For Marketing? (adsbygoogle = window.adsbygoogle || []).push({}); Social media has become the hub of attention. Every day, people spend countless of hours on social media, and that makes it a great place to gain attention and impact your audience on. However, a common question is what kind of social media platforms you should choose. And because Facebook and Instagram are two of the top social media platforms, it's obvious that people will wonder which of them is the best, so they can choose one of them.And although Facebook now owns Instagram, they are still quite different and should not be treated equally. And they should definitely not be approached with the same marketing strategy. And although Facebook now owns Instagram, they ...

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