Do´s And Dont´s On Social Media Marketing
One might wonder what makes a company’s presence on social media of utmost importance these days. Why businesses are getting more and more active on such platforms.The answer
The answer is The increasing traffic on these websites! The best way to reach your audience is either through advertising or PR, but a social media profile just makes it more convenient for business owners.It has indeed become a vital element of the modern marketing mix. The BIG THREE ¬- Facebook, Twitter and Google+ – have now become a growth catalyst for all those companies that have a profile or a page of their own on any of these websites.
It has indeed become a vital element of the modern marketing mix. The BIG THREE ¬- Facebook, Twitter and Google+ – have now become a growth catalyst for all those companies that have a profile or a page of their own on any of these websites.
It is impossible to offer just one “best” social media marketing tip because there is no real way to nail down just one aspect; and too many social networks available, so not all tools will be available on each one.
Do’s
• Complete your profile
• Use customer’s name while addressing
• Quick Reply
• Respond as per the requirement, personally or publicly
• Responses to both compliments and complaints are important
• Use customer-friendly terms
• Be specific
Don’ts
• Avoid grammatical errors
• Become defensive
• Neglect overuse of slangs
• Transfer questions
• Don’t be afraid to check in
• Allow customers to wait
• Spam with replies
These tips are some of the most basic Do´s And Dont´s On Social Media Marketing to consider if you wish your social media marketing campaign to be successful. However, there are lots of other important things to have in mind.
Remember to know your audience. You can determine that by asking yourself a few questions:
Who are they? (You can use Facebook analytics to help answer this)
What interests them?
Are they following your Facebook for personal or professional insights?
What is their professional background?
What do they all have in common?
Once you answer these, you’ll have a clear picture of who it is you’re speaking to, and you can publish social media content specifically tailored to their interests.
