The number of desktop users has reduced significantly in recent years giving way to mobile devices. 90% of the time spent by consumers on their mobile devices is on apps. Thus today mobile applications dominate the ways in which people consume digital information and your marketing efforts should take this into consideration. As web applications […]
The way businesses are doing their marketing is rapidly changing. Generally speaking, it is often the large corporates which are using the more traditional ways of marketing today, also known as display advertising, which mainly includes Television, billboards, magazines and even radio. There are many reasons for this. One reason is that that is “how […]
The annual cost to businesses of unhappy customers is $537 billion, as they see their reputation damaged by online reviews, word of mouth and even have a higher staff turnover and fewer people willing to work for them in the long-term. Ensuring customer and employee happiness and satisfaction is essential for success, but what if the damage […]
In this millennia, an estimated 51% of people have access or at least have used the internet. While roughly 61% of humans globally own or use mobile phones. Some might consider this era as the “digital age” because the number of digital devices with the ways of accessing it has significantly increased. During the 90’s […]
A comparative market analysis, frequently referred to as a CMA, is an in-depth report on the current value of a particular home. A real estate agent prepares it by analyzing the selling prices of similar homes in the area. This tells the homeowner how much the home is worth in the current market in order […]
If you are a professional blogger or just starting out in blogging, content writing is always a daunting task. Content is always the king that decide if a blog will get the reader or simply get lost in the lot. So, you know if you have to own the search results and get the attention […]
These days it’s normal to get caught up in bad habits–bad habits such as not getting enough sleep and letting stressful situations like finding The Best Online Stock Trading Brokers get the best of you, but not at the cost of your health. Here are three basic, but effective tips to help you begin investing […]
Let’s face it. A great deal of content published on the web remains without attention when it comes to comments, likes, links, and especially shares. Why is it so? Statistics show that the average person is exposed to around 5,000 ads and brands daily. As a result, getting someone to notice and share your post […]
For a very long time, we have been taught both in schools and in our organizations that managers should manage work and leaders should lead people. It somehow made us believe that managers and leaders are always two separate people. But in our nowadays world where creativity, innovation, and empowerment are as important as making […]
One of the keys to creating a successful business is to stay one step ahead of your competitors. Another is to be able to look into the future and anticipate what your customers are likely to want in the years ahead, giving you the opportunity to meet those needs before they even have the chance […]
If you have a brick and mortar store, you must have items on your shelves or no one will buy from you. But if you have an e-commerce business, you can sell items all day every day without ever having to touch them yourself. It’s called dropshipping. If you’re not familiar with this term, dropshipping […]
If you’ve been using Instagram for a while, you’ve probably seen your engagement on Instagram drop. For some, quite substantially, for others, a little less. Instagram engagement is the fuel for success on the platform, because after all, Instagram is a social media platform, and if people aren’t engaging with you or your posts, really, […]
Influencer marketing has almost appeared like a star on the sky at the speed of light. In just a few years, it went from something that most people didn’t even know about, to playing an important role in their marketing strategy. Marketing with the help of social media influencers is getting more and more popular […]
Having a website is the best way to advertise, get the attention of potential customers, and be available 24 hours a day. The average person goes online to check their social media and look for products, services, and information over 20 times a day. That is a higher average than any other entertainment medium, or […]
There is more to writing a blog than populating a screen with words. If you have been writing content and publishing it, but you are not noticing any improvements in terms of brand awareness or leads to your website, then it is time to pause and reflect on what you are missing. The value of […]
If you’re thinking about embarking on a journey of radically changing your approach towards life, everyday things and doings to match them with those who are perceived as ’outstanding’, ’superb’, ’remarkable’, ’extraordinary’ – look no further. But at the same time, be fully aware that the transformation that you seek comes with a certain price. […]
When choosing influencers to partner with, it’s important that you examine their accounts very carefully. Many marketers make the deadly mistake to only look at the follower count that the influencers has and then think that is the total amount of people they will reach. This is of course not the reality. Due to social […]
If one of your landing pages, or your website in general, is getting a lot of traction lately, but the traffic isn’t converting into leads or sales, there’s no reason to panic. But it could be a sign that you need to be taking conversion rate optimization seriously and start looking for solutions. Unless you […]
Influencer marketing is a relatively new form of marketing. On the other hand, it’s a relatively old form of marketing. Sounds strange, right? Well, let me explain. Influence (marketing) has existed essentially as long as humans have existed. You may recognize yourself in this since you’re influenced by what other people say and do, consciously, […]
New tools you should be using in 2019 Photoshop actions as a new tool to use What would you say if you could create design magic out of thin air? Don’t believe in it? Well, it won’t be a problem with the help of Photoshop Actions. PS Action is a series of tasks you play […]
