Emotional Marketing: A Strategy New Restaurant Owners Shouldn’t Ignore
Are you a new restaurant business owner looking for a unique marketing strategy? Or have you recently noticed a decline in customer reach despite using traditional marketing techniques? In either case, it is time for you to add a new technique to your marketing approach. According to CNBC, 60% of new restaurant businesses fail within 12 months, often due to poor customer experience. Staff management issues, inappropriate marketing techniques, and complex menus can also play a part. However, there is a way to skyrocket your restaurant business against all odds. Emotional or sentiment marketing is an underrated tool that can revolutionize your restaurant’s approach and enhance brand loyalty. Take the example of Noodles & Company. They introduced a new menu item solely based on ...
